Work

Plot twist.

I don’t just collect stories. I build businesses, too.

Build.

Case study 01 · Entrepreneurship / Leadership / Manufacturing

The hardest thing I built wasn’t furniture.It was a team.

I entered furniture manufacturing with no industry experience.

After an initial partnership failed, I took over the operation, learned the technical side of the business, and started building a new team.

Along the way, I learned that a company needs more than talented individuals. It needs processes, shared responsibility and the ability to keep moving when things don’t go according to plan.

Read the story →

Case study 02 · Business Development / Vertical Integration / B2B

We needed a paint shop.We ended up building another business.

Our bespoke furniture projects required custom components that external suppliers couldn’t consistently deliver to our specifications.

So we developed our own painting capabilities.

When our expanded facility created more capacity than Furniture Factory needed, I turned that capacity into a B2B service for other furniture manufacturers.

Read the story →

Everything else.

01 / Execute

Build.

Founding and operating businesses.

  • Furniture Factory & Vopsim OriceThe two case studies above.
  • TodayYouCanDoAnythingThe adventure project behind the expeditions.

02 / Partnerships

Connect.

Partnerships, communities and development.

  • WowApp, Global Charity ManagerPartnerships and product.
  • Vlad smiling under a sign that says Welcome to Airbnb, you belong hereAirbnb AmbassadorHelping new hosts get started.
  • BCR, trainer, then project managerSales training and branch network planning.
  • GE Money Romania, trainerCorporate training.

03 / Communicate

Speak.

Talks, workshops and stories worth sharing.

  • TEDxPiatraNeamt“Today You Can Do Anything” · Watch
  • TEDxConstanta“Extinderea zonei de confort” · Watch
  • TEDxBucharestSalon“How adventures can grow you” · Watch
  • Decisions under pressure · Small team, long road · 300 secondsKeynotes and workshops for companies and conferences.

In the press Red Bull · Forbes România · Ziarul Financiar · Discovery · Digi24 · Mediafax · HotNews · AGERPRES · All 31 appearances →

Next chapter

The next bad idea?Might be yours.

I have spent years exploring unfamiliar places, developing businesses and figuring things out along the way. Now I am interested in the next challenge.